(Replace: Including video, remark from Communications Supervisor Katie Johnson)
BEND, Ore. (KTVZ) — Because the journey world turns the web page on 2021, Go to Central Oregon has unveiled its official 2022 Central Oregon Journey Information.
“You understand, we actually tried this time round to make it extra of a software for the customer,” Communications Supervisor Katie Johnson mentioned Wednesday. “We needed to actually try to put ourselves of their footwear and assume, ‘What are the issues that they wish to know once they’re planning a visit to Central Oregon?’ We’re actually capable of present distinctive experiences for individuals who go to.”
Here is the group’s information launch asserting its launch:
Obtainable in printed and digital variations, the free 180-page information offers a wealth of inspiration for potential guests whereas celebrating Central Oregon’s plentiful adventures, breathtaking magnificence, and cultural richness. Inside its pages, vacationers will discover details about Central Oregon’s 9 areas, content material devoted to Play, Style, Loosen up, and Keep classes, together with journey sources and options accompanied by awe-inspiring pictures.
In accordance with a latest survey from Vacation spot Analysts (The Impression of DMO Guests Guides, Nov. 4, 2021), vacation spot customer guides have a return of funding of $48:1 for each customer information distributed. Moreover, 74.8% of survey respondents indicated that the customer information was essential (25.6%) or necessary (49.3%) in making a call to go to a selected vacation spot.
“In an more and more digital age, the newest analysis demonstrates robust decision-making affect and vital ROI for printed and on-line customer guides such because the Central Oregon Journey Information,” mentioned Julia Theisen, CEO of Go to Central Oregon. “Central Oregon communities and companies rely closely on customer spending year-round, and this information is a helpful software in serving to vacationers make knowledgeable decisions not solely about what vacation spot to go to, but in addition about what to see, do, and expertise once they get right here.”
In accordance with Vacation spot Analysts, customer guides present perceived worth throughout a number of generations, with the highest three causes for procuring a information being to acquire basic details about a vacation spot, to make use of it for planning and reserving a trip, and to encourage journey.
The information’s launch comes on the heels of Go to Central Oregon’s latest rebrand and the launch of a revamped visitcentraloregon.com web site. The information is accessible without charge to anybody who requests a duplicate, and can also be distributed at customer facilities and data kiosks all through Oregon and Washington, at particular occasions, in relocation packets, at regional and nationwide tradeshows, and to tour teams.
For extra details about the 2022 Central Oregon Journey Information, together with a web-based order kind or digital viewing/downloading, go to https://visitcentraloregon.com/request-visitor-guide/.
ABOUT CENTRAL OREGON:
Situated on the jap slopes of the Cascade Vary, the place huge forests give strategy to the arid excessive desert, Central Oregon is characterised by year-round journey, authenticity, inspiration, and surroundings. From the towering peaks of the Cascades to the pristine waters of the Wild & Scenic Deschutes River, and from the extra city experiences of Bend and Redmond, to the agricultural charms of Sisters, La Pine, Prineville, Madras, Heat Springs, and Maupin, Central Oregon gives an ideal mixture of recreation and class. Barely three hours from Portland, and with day by day direct flights from eight main markets, attending to Central Oregon is a breeze. For extra data go to www.visitcentraloregon.com or name 800-800-8334.